With the growing demand for smartphones and increasing comfort of use, businesses and CIOs have to keep abreast of the many changes in the field of mobile app development. Starting from the platform itself to the kind of coding used, there are several aspects that need attention. Heading into a new era of technological advancements, let’s investigate some of the lesser known facts of mobile app development.
Uncommon HTML5 features of App Development
One of little known aspects of app development relates to one of the basic tenets of programming: HTML5. The use of HTML5 has increased to almost 75%, from last year’s 60%. According to developers, features include CSS3 styling, local storage, canvas-sketching abilities and animations, all of which contribute to the growing popularity of HTML5 and hybrid platforms. By now, only 10% of developers utilize pre-HTML5 technologies and those digits are expected to decrease further in the coming few months.
Native, Hybrid and Wed development Issues
More and more developers are switching towards HTML5 and Hybrid platforms, away from more native technologies. However, it is important to not get swayed by what is popular. Instead, CIOs should ensure that the apps developed for them keep in mind the kind of target being focused on, using a case-by-case approach to the problem. While deployment models are important, they rely pretty much on the user’s use of the app to make them successful. Choosing a good platform can help you deploy the app, irrespective of its nature. While Windows is still the leading target platform, Android is a close second and iOS a very competitive third. At the same time, popularity for Windows platforms has begun to fade, with about 30% developers withdrawing their support of it.
Apps work in conjunction with everything else
The general trend is to look at apps as a one-in-all, stand-alone device performing a specific function. However, more often than not, an app is simply a connected device which can help simplify others’ lives to a very large extent. The use and popularity of apps often relies on exactly that: and especially in the age of Internet of Things, it is imperative that you ensure that your apps do too. For instance, an app that is accessible on multiple devices is likely to be more popular than one that works on only a single platform. Imagine the convenience of viewing your mail on the phone, then writing responses on your laptop, and switching back to it for checking responses: every app should deliver that same amount of convenience and comfort. It is important to ensure just such a thing for your users too.
One size (app) fits all is definitely not the way to go here
Developers often do not realize the importance of this dictum, especially because they often have a fixed demographic in their mind. However, considering that there’s no telling who is going to use the app and where, it is important to create a responsive app design. Plus, different devices respond differently to the same thing: and a very minor example of this would be the kind of colors you get from an S-Amoled and an IPS display. If your app depends on the very specificities of such hardware technology, it might not perform at its best. A different and more dynamic approach that keeps in account the variables of user experience is a much safer option.
User experience is more important than ever before
One of the things that are ignored quite easily is the experience from the viewpoint of the user. In a touchscreen, smartphone environment, despite the growing size of handheld devices include tablets, there is very little real estate. That results in more mistakes, smaller text, and cluttering if one is not very careful. When developing an app, it is important to primarily view it from all kinds of devices, irrespective of platform and specifications, to make sure that it works efficiently. Users will make mistakes, so it is important to allow for those and provide back-up options in such events. Not only does that make the app more user-friendly, it generates a more long-time commitment towards using it.
Allowing for hardware incompetence factors
This is a factor that was touched upon earlier, but is important enough to deserve an entire section of its own. While most developers and manufacturers have a certain expectation of their user base and demographics, it is impossible for them to know about hardware specifications. The best option for a CIO is to ensure that apps are capable of running even on the most limited hardware facilities, and that includes the RAM and bandwidth that the mobile device is capable of offering. Minimal resource consumption ensures that users have the best UX experience and aren’t forced to uninstall the app. Space is a key player when it comes to developing mobile apps, especially since not all platforms handle memory consumption with equal ease. While a plethora of highly developed devices are available on the market, the potential customer base that could be lost because of lack of support for an older platform is considerable.
Marketing speeds give momentum to Mobile App interest
One of the side angles of developing a mobile app is its marketing element, and it is amongst one of the lesser known facts that speed can be of immense benefit here. Every single day, thousands of apps are released on the app market and made available. Just search for a “seven minute workout” app and you shall find 4 different apps by the same name. The faster you market your app, however, the greater your chances of survival in this cutthroat market. Earlier availability and better marketing guarantees that more potential users come in contact with it, use it, and leave reviews. A greater number of downloads often encourages more customers to come into the franchise. While this may or may not be directly related to your business, you should definitely consider it even if your app is a connected service: an added bonus of using something else. More often than not, the availability of such an app can push the user towards purchasing one product over a different (app-less) one.
With these facts regarding app development, we hope to have been able to provide you with a better idea of what to look for. Remember, space, resource, hardware, platform, technology: they all go hand in hand.